Join us in this insightful episode featuring Kara Brown, the dynamic founder of Lead Coverage, a team of marketing and sales enablement consultants. Kara delves into the intricacies of the B2B conversion cycle, martech stack building, CRM automation, sales, and marketing operations.
Key Highlights:
đź’ˇCareer Journey: Kara’s impressive journey from being a corporate supply chain expert to a successful entrepreneur achieving $10 million in revenue within seven years.
đź’ˇEntrepreneurial Insights: Her experiences at Echo Global Logistics, the foundation of Lead Coverage, and her dedication to empowering women leaders.
đź’ˇBusiness Philosophy: Advice on decoupling the human from the role, prioritizing structure, and recognizing the importance of planning and milestones.
đź’ˇNiche Focus: The strategic choice of focusing on the supply chain niche, which led to success in an $8 trillion market.
đź’ˇService Model: The high-value service offerings with a retainer model and the importance of long-term client relationships.
đź’ˇGrowth Strategies: Navigating challenges like inflation and labor shortages while thriving in the supply chain business.
đź’ˇLeadership & Mentorship: The importance of clear boundaries, time management, and the impact of mentorship on personal and professional growth.
Tune in to gain valuable insights from Kara’s entrepreneurial journey and learn strategies to scale your business successfully.
Remember to share the episode on social media, tag potential guests, and use #GetItDoneEntrepreneurs.
A sneak peek of the things you'll learn:
- Kara Brown tells us about her business and what lead her to start her own business
- What were some of the mental hurdles or maybe fears she had to overcome to get started
- What was the ultimate tipping point that made her decide to go all in and bet on herself
- What key decisions she made that had the biggest impact to her success
- What quotes/advice/practices has helped her most to motivate her to keep moving forward
- What is she learning right now as a “life-long learner”
- What would be some advice she would like to share with our listeners who are on the fence considering owning their own business
Links mentioned in this episode:
Sponsor for this episode:
This episode is brought to you by LeBrun Advisory Group.
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Rich LeBrun has partnered with experts in the industry and created a company that is built on helping you achieve your dreams of business ownership. Rich will make this easy for you throughout the research and award process.
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